How to Sell Your Ideas to Anyone – Turning Research Into Strategy (Aurelius, Zack Naylor)

One of the biggest challenges we face is convincing other people that our design, feature and product ideas are great.We can create the best user experience but totally fail because it never saw the light of day with our customers. In this talk I share personal stories and the exact framework I use to successfully sell your design, feature and product ideas and help you turn research into actionable strategy.