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Unusual stories of scalable customer learning (The mom test, Rob Fitpatrick)

by Юрий Агеевpublished on 17.03.2020

As new product teams begin to grow beyond 20 or 30 people, it’s common for the decision-makers to lose the first-hand customer understanding which helped them to succeed in the first place.

In this talk, Rob Fitpatrick, author of The Mom Test, will share some behind-the-scenes stories of some creative and brilliant solutions that entrepreneurs and project leads have used to continue learning from conversations, even as the team sizes and management requirements increase.

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